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I can remember a day back in 2005 when there was one podcast directory. Apple iTunes.
If you had a podcast, if you weren’t on there, you had no podcast joy of any kind. You would not be found. Discovery was impossible. Some might even call it broken.
Nowadays, people are wondering the same thing. Is podcasting having a problem with discovery?
Is discovery and podcasting broken? We’re gonna talk about that inside this episode of the Podcast Gauntlet where we Throw-Down, Discuss, Rise & Shine in Podcasting!
The ultimate success for every podcaster – is FEEDBACK! Be sure to take just a few minutes to tell the hosts of this podcast what YOU think over at Apple Podcasts! It takes only a few minutes but helps the hosts of this program pave the way to future greatness!
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The Shownotes for this Episode of The Podcast Gauntlet:
Timestamps for this Episode of The Podcast Gauntlet:
00:00 Inquire directly: “How did you discover our program?”
05:21 Ensure your program includes transformative moments that educate, engage, and inspire audiences to share their insights.
08:51 Advocates for distraction-free, meaningful podcast listening experiences.
10:49 Consistently producing valuable content is essential for maintaining engagement and building traction in your marketing efforts.
13:27 Fill out the form; share your insights for our podcast feature.
Questions Answered Inside this Episode of The Podcast Gauntlet:
- How has the landscape of podcast discovery changed from 2005 to today?
- What role do social media platforms play in the discovery of new podcasts?
- Do you agree with Bryan’s assertion that word-of-mouth is the most effective method of podcast discovery? Why or why not?
- Mike mentions the importance of asking your audience, “Where did you find us?” Do you employ similar strategies in your podcast, and how effective have they been?
- Mike stresses the value of including a “light bulb moment” in each episode. How do you ensure that your podcast episodes have educational or impactful moments?
- What are your thoughts on the effectiveness of current podcast directories and recommendation engines?
- Bryan questions whether we actually want a discovery ecosystem controlled by algorithms. Do you think such an ecosystem would be beneficial or detrimental to podcasters and listeners?
- How can podcasters balance the need for creating quality content with the need for marketing and discovery efforts?
- Mike advises podcasters to “just shut up and build library.” How important is having a backlog of content for the success and discovery of your podcast?
- What are your thoughts on the blending of traditional radio advertising models with podcasting? Is this a positive or negative development for the medium?
Links from Inside this Episode of The Podcast Gauntlet:
Be sure to follow Mike & Bryan via social media via the links available at:
https://PodcastGauntlet.Com
=== Equipment Listing ===
Purchase the Stuff that Helps Us Provide You Content and Help Us Grow!
==== Webcams: The Lumina AI Webcam: https://amzn.to/3LzqIKy
==== Microphones:
— Mike: The Sure MV7: https://amzn.to/3MyCHcO
Heil PR 40: https://amzn.to/3yNsUeI
Heil Fin: https://amzn.to/3yPHfr8
— Bryan: The Lewitt LELCT440P LCT 440 Pure: https://amzn.to/3sNSU5X
==== Headphones:
— Mike: Raycon Everyday Earbuds: https://amzn.to/3MC0h8r
Cyber Acoustics AC-5002: https://amzn.to/39CEWNo
— Bryan: ATH-M30x: https://amzn.to/3sNSU5X
==== Interfaces:
— Mike: Focusrite Scarlett 2i2 (3rd Gen) https://amzn.to/3wvbtOB
— Bryan: Rodecaster Pro: https://amzn.to/39zdpN0
=== Connect with The Hosts ===
Our Website Online
– http://PodcastGauntlet.Com
Connect with Mike Wilkerson
– The 2GuysTalking Podcast Network
http://2GuysTalking.Com
Connect with Bryan Entzminger
– – Top Tier Audio
http://TopTierAudio.Com
— Interested in Getting the Same Super-Cool Gear that Mike & Bryan are Using? check out the GEAR Now! https://2guystalking.com/gear
— Podcast Editing is Modern-Day Magic: Ready to Have YOUR Podcast Edited? http://EditorCorps.Com
REMEMBER: You can listen to the EDITED version of this program right now at: http://PodcastGauntlet.Com
Tell Us What You Think of This Episode of The Podcast Gauntlet:
The Hosts of this Program:
Mike Wilkerson:
Mike Wilkerson Is the PodFather of St. Louis, and has been hosting, producing, concepting and enhancing podcasts since 2005. As a professional content creator, Mike has been making and documenting every mistake in the Podcasting industry so you won’t have to when you’re ready to begin. With thousands of of hours of business, marketing and life experience behind and in front of the mic and keyboard, he has created a vibrant and always-growing business tapestry via The 2GuysTalking Podcast Network.
As a perpetual student, Mike continues to foster interests in Crisis Negotiator Training, Firearms Instruction and helping people to find the next step in their career with an active interest in hunting light bulb moments.
— Mike Wilkerson on Facebook
— Mike Wilkerson on LinkedIn
— Mike Wilkerson on X
— 2GuysTalking on LinkedIn
Bryan Entzminger: Bryan Entzminger is the owner of Top Tier Audio, a podcast production company. He’s also the founder of the Hindy Users (Unofficial) group for Hindenburg users on Facebook, and a co-host of Podcast Editors Mastermind — a podcast focused on the business side of podcast editing. He loves sharing the lessons he’s learned from his struggles and others he’s met along the way so that you can have a podcast that you’re proud of without letting editing take over your life.
— Bryan Entzminger on Facebook
— Bryan Entzminger on LinkedIn
— Bryan Entzminger Via Top Tier Audio
